★★★★★
"I used the 10-second method on my very next shop and cut the sugar in my trolley by half without really trying."
Sarah M.Leeds
Cut weekly sugar in half
One simple label check replaces every confusing health claim on the shelf — from the creator behind British Truth Report's food investigations.
Know exactly what to buy, what to avoid, and how to make healthier choices every time you shop.
"I used the 10-second method on my very next shop and cut the sugar in my trolley by half without really trying."
"Turns out three things I bought for my kids every week were on the list of 20 'healthy' foods that aren't. That chapter alone changed our trolley."
"I assumed eating better always meant spending more. The budget chapter alone made my weekly shop about £15 cheaper."
"My GP actually asked what I'd changed. It was the salt chapter — I'd genuinely had no idea how much was in a ready meal."
"The printable cheat sheet lives in my bag now. Three weeks in and I don't even think about it — I just check."
Why supermarket shopping feels confusing, the 5 myths keeping you stuck, and the 10-second label check that replaces all of it.
What to choose and what to leave on the shelf across all 10 sections of the supermarket, from bread to drinks.
The foods that look like the right choice but quietly work against you — and exactly what to reach for instead.
What a genuinely healthy basket looks like, and the 80/20 pattern that makes it sustainable long-term.
Tailored guidance for more energy, healthy blood pressure, cholesterol, brain health, and weight, without dieting.
The cheapest genuinely healthy foods in the shop, and the habits that cut waste — and cost.
The full method start to finish: the 5-minute prep, the in-aisle checks, and handling offers without falling for them.
A cheat sheet, label decoder, shopping list, progress tracker, and a full swap list across every category in the shop.
Yes. The 10-second method is built for unplanned, rushed shops — you're checking three numbers on the back of a pack, in the same order, every time. No meal plan required.
Most readers say the check starts feeling automatic within two to three weeks, and you can apply it on your very first shop after reading Chapter 3.
That's exactly who this book is written for. No science background needed — just three numbers, checked in the same order, every time.
Almost certainly. Most readers are surprised by Chapter 5 — several of the 20 "healthy" foods are already sitting in the trolleys of people who eat carefully.
It's a downloadable PDF, delivered instantly after payment — read it on your phone, tablet, or computer, no app or account needed.
7-day money-back guarantee, no questions asked. If it's not useful to you, just email us.
10 chapters · 60+ healthy swaps · 5 printable tools